Follow
Ganesh Iyer
Ganesh Iyer
Edgar F. Kaiser Professor, Haas School of Business, University of California, Berkeley
Verified email at berkeley.edu - Homepage
Title
Cited by
Cited by
Year
Job satisfaction, job performance, and effort: A reexamination using agency theory
M Christen, G Iyer, D Soberman
Journal of marketing 70 (1), 137-150, 2006
7742006
The targeting of advertising
G Iyer, D Soberman, JM Villas-Boas
Marketing Science 24 (3), 461-476, 2005
6492005
Coordinating channels under price and nonprice competition
G Iyer
Marketing science 17 (4), 338-355, 1998
5111998
A bargaining theory of distribution channels
G Iyer, JM Villas-Boas
Journal of marketing research 40 (1), 80-100, 2003
4592003
Research note consumer addressability and customized pricing
Y Chen, G Iyer
Marketing Science 21 (2), 197-208, 2002
3222002
Internet shopping agents: Virtual co-location and competition
G Iyer, A Pazgal
Marketing Science 22 (1), 85-106, 2003
2982003
Referral infomediaries
Y Chen, G Iyer, V Padmanabhan
Marketing Science 21 (4), 412-434, 2002
1762002
Information acquisition and sharing in a vertical relationship
L Guo, G Iyer
Marketing Science 29 (3), 483-506, 2010
1572010
Price competition under stockpiling and flexible consumption
DR Bell, G Iyer, V Padmanabhan
Journal of Marketing Research 39 (3), 292-303, 2002
1162002
Limited memory, categorization, and competition
Y Chen, G Iyer, A Pazgal
Marketing Science 29 (4), 650-670, 2010
105*2010
Information and inventory in distribution channels
G Iyer, C Narasimhan, R Niraj
Management Science 53 (10), 1551-1561, 2007
982007
Planned versus actual betting in sequential gambles
EB Andrade, G Iyer
Journal of Marketing Research 46 (3), 372-383, 2009
952009
Markets for product modification information
G Iyer, D Soberman
Marketing science 19 (3), 203-225, 2000
932000
Multilateral bargaining and downstream competition
L Guo, G Iyer
Marketing Science 32 (3), 411-430, 2013
822013
Social responsibility and product innovation
G Iyer, DA Soberman
Marketing Science 35 (5), 727-742, 2016
752016
Competing for attention in social communication markets
G Iyer, Z Katona
Management Science 62 (8), 2304-2320, 2016
732016
Too close to be similar: Product and price competition in retail gasoline markets
G Iyer, PB Seetharaman
QME 6 (3), 205-234, 2008
59*2008
Consumer feelings and equilibrium product quality
G Iyer, D Kuksov
Journal of Economics & Management Strategy 19 (1), 137-168, 2010
502010
Research opportunities in emerging markets: An inter-disciplinary perspective from marketing, economics, and psychology
K Sudhir, J Priester, M Shum, D Atkin, A Foster, G Iyer, G Jin, D Keniston, ...
Customer Needs and Solutions 2 (4), 264-276, 2015
482015
Corruptible advice
E Durbin, G Iyer
American Economic Journal: Microeconomics 1 (2), 220-42, 2009
462009
The system can't perform the operation now. Try again later.
Articles 1–20