| Behavioural intentions of using virtual reality in learning: perspectives of acceptance of information technology and learning style C Shen, J Ho, PTM Ly, T Kuo Virtual Reality 23, 313-324, 2019 | 157 | 2019 |
| Business model innovation through the application of the Internet-of-Things: A comparative analysis T Haaker, PTM Ly, N Nguyen-Thanh, HTH Nguyen Journal of Business Research 126, 126-136, 2021 | 137 | 2021 |
| Fuzzy AHP analysis of Internet of Things (IoT) in enterprises PTM Ly, WH Lai, CW Hsu, FY Shih Technological Forecasting and Social Change 136, 1-13, 2018 | 122 | 2018 |
| The effect of authenticity perceptions and brand equity on brand choice intention MT Phung, PTM Ly, TT Nguyen Journal of Business Research 101, 726-736, 2019 | 101 | 2019 |
| Analysis of social media influencers and trends on online and mobile learning C Shen, CJ Kuo, PT Minh Ly International Review of Research in Open and Distributed Learning 18 (1 …, 2017 | 72 | 2017 |
| The effect of brand equity and perceived value on customer revisit intention: a study in quick-service restaurants in Vietnam LTM Pham, HN Do, TM Phung Acta Oeconomica Pragensia 24 (5), 14-30, 2016 | 63 | 2016 |
| Asset liquidity and firm innovation LTM Pham, L Van Vo, HTT Le, DV Le International review of financial analysis 58, 225-234, 2018 | 48 | 2018 |
| An FsQCA investigation of eWOM and social influence on product adoption intention MT Phung, PTM Ly, TT Nguyen, N Nguyen-Thanh Journal of Promotion Management 26 (5), 726-747, 2020 | 41 | 2020 |
| Online reviews as a pacifying decision-making assistant LT Le, PTM Ly, NT Nguyen, LTT Tran Journal of Retailing and Consumer Services 64, 102805, 2022 | 33 | 2022 |
| Chemical waste management in the US semiconductor industry C Shen, PP Tran, PT Minh Ly Sustainability 10 (5), 1545, 2018 | 28 | 2018 |
| How the creative mindset affects entrepreneurial success in the tourism sector: the mediating role of innovation capability N Yodchai, PTM Ly, LTT Tran International Journal of Contemporary Hospitality Management 34 (1), 279-298, 2022 | 26 | 2022 |
| Turning social endorsement into brand passion T Wang, TDH Thai, PTM Ly, TP Chi Journal of Business Research 126, 429-439, 2021 | 25 | 2021 |
| Hotel choice: A closer look at demographics and online ratings LTT Tran, PTM Ly, LT Le International Journal of Hospitality Management 82, 13-21, 2019 | 25 | 2019 |
| The relationship between brand experience, brand personality and customer loyalty PTM Ly International Journal of business and economics 16 (2), 109-126, 2017 | 25 | 2017 |
| Higher education access and inclusion: Lessons from Vietnam M Hayden, PT Ly Mitigating inequality: Higher education research, policy, and practice in an …, 2015 | 19 | 2015 |
| Effect of auxins (IAA, IBA and NAA) on clonal propagation of Solanum procumbens stem cuttings LH Tien, LD Chac, LTL Oanh, PT Ly, HT Sau, N Hung, VQ Thanh, ... Plant Cell Biotechnology and Molecular Biology 21 (55-56), 113-120, 2020 | 18 | 2020 |
| The impact of remittance inflows on inflation: Evidence in Asian and the Pacific developing countries T Le Thanh, PTM LY, PTQ NHU, PT THANH, ANH Le Tuan, TTP PHUNG Journal of Applied Economic Sciences 10 (7), 37-51, 2015 | 16 | 2015 |
| Co-creating creative self-efficacy to build creative performance and innovation capability for business success: A meta-analysis N Yodchai, PTM Ly, LTT Tran Creativity Studies 15 (1), 74–88-74–88, 2022 | 15 | 2022 |
| Case study: The effectiveness of research and innovation management at policy and institutional levels in Vietnam TL Pham Effecfiveness of Research and Innovafion Management at Policy and …, 2013 | 15 | 2013 |
| The impact of electronic world-of-mouth (eWOM) to the purchase intention for cosmetic products of online customers: An investigation in Vietnam LTM Pham The 10th International days of statistics and economics 18711885, 2016 | 13 | 2016 |
