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Jihye Jung
Jihye Jung
Verified email at utsa.edu - Homepage
Title
Cited by
Cited by
Year
Political Identity and the Consumer Journey: A Research Review
J Jung, V Mittal
Journal of Retailing 96 (1), 55-73, 2020
1232020
Political identity and financial risk taking: Insights from social dominance orientation
K Han, J Jung, V Mittal, JD Zyung, H Adam
Journal of Marketing Research 56 (4), 581-601, 2019
602019
Consumers’ Preference for User-Designed Versus Designer-Designed Products: The Moderating Role of Power Distance Belief
X Song, J Jung, Y Zhang
Journal of Marketing Research 58 (1), 163-181, 2021
462021
How political identity shapes customer satisfaction
D Fernandes, N Ordabayeva, K Han, J Jung, V Mittal
Journal of Marketing 86 (6), 116-134, 2022
332022
Should I buy this when I have so much?: Reflection on personal possessions as an anticonsumption strategy
U Dholakia, J Jung, N Chowdhry
Journal of Public Policy & Marketing 37 (2), 260-273, 2018
282018
Political Identity and Preference for Supplemental Educational Programs
J Jung, V Mittal
Journal of Marketing Research 58 (3), 559-578, 2021
162021
그린 마케팅의 불편한 진실과 과제
정지혜
LG Business Insight, 37-44, 2009
72009
시니어 시장의 불편한 진실과 과제
정지혜
LG Business Insight, 2-21, 2009
72009
How Politics Shapes Consumption Behavior
N Ordabayeva, D Fernandes, K Han, J Jung
Impact at JMR, 2021
42021
높아진 여론 쏠림의 파고, 신뢰로 쌓은 탑은 잠기지 않는다
정지혜
LG Business Insight, LG 경제연구원, 2012
42012
한국형 얼리어답터, 그들을 주목하라
정지혜
LG 주간경제 21, 22-25, 2005
42005
불안한 시대, 불안한 고객을 위한 처방
정지혜, 김민희
LG Business Insight], LG 경제연구소 29, 2012
32012
Since the economic crisis the direction of consumer trends
JH Jung
LG Business Insight; LGERI Report, 19-37, 2009
32009
르네상스적 집합 창의성의 조건
정지혜
LG Business Insight 10, 21-39, 2008
32008
기회의 시장, 글로벌 저소득층
정지혜
LG Business Insight 2, 2010
22010
대한민국의 시니어 그들은 어떤 소비자일까
정지혜
LG Business Insight, 2-21, 2010
22010
사회적 책임 활동 (CSR) 의 생산성을 높여라
정지혜
LG 주간경제, 1-4, 2006
2*2006
감성마케팅에 대한 몇가지 오해
정지혜
LG 주간경제 14, 2004
22004
Revitalizing educational institutions through customer focus
V Mittal, J Jung
Journal of the Academy of Marketing Science, 1-20, 2024
2024
Strategic Management of Corporate Political Activism
V Mittal, J Jung
Management and Business Review, Forthcoming, 2022
2022
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Articles 1–20