Relationship marketing and customer satisfaction: A conceptual perspective D Aka, O Kehinde, O Ogunnaike Binus Business Review 7 (2), 185-190, 2016 | 75 | 2016 |
A review of the impacts SMEs as social agents of economic liberations in developing economies BD Motilewa, M Ogbari, DO Aka International Review of Management and Business Research 4 (3), 903-914, 2015 | 51 | 2015 |
Strategic role of human resource training and development on organizational effectiveness in Nigerian banking industries OOE Abeguki, SO Paul, OO Akinrole, A David Global Journal of Human Resource Management 2 (4), 24-39, 2014 | 33 | 2014 |
Perceived service quality and user satisfaction in library environment CL Moses, O Olaleke, AM Oluwafunmilayo, AM Gbenga, M Olokundu, ... Asian journal of information technology 15 (1), 18-25, 2016 | 21 | 2016 |
Effective Advertising: Tool For Achieving Client-Customer Relationships O Kehinde, O Ogunnaike, M Akinbode, D Aka Researchjournali’s Journal of Media Studies 2 (1), 1-18, 2016 | 16 | 2016 |
Advert Exposure on Consumer Purchase Decisions: An Empirical Study on MTN Nigeria D Aka, N Okorie, J Kehinde The 22nd International Business Information Management, 2013 | 12* | 2013 |
Customer experience management: A study of mechanic versus humanic clues and student loyalty in Nigerian higher education institution TT Borishade, R Worlu, OO Ogunnaike, DO Aka, JI Dirisu Sustainability 13 (12), 6563, 2021 | 9 | 2021 |
Relationship marketing and customer satisfaction: A conceptual perspective. Binus Business Review, 7 (2), 185-190 D Aka, O Kehinde, O Ogunnaike | 5 | 2016 |
Efficacy of advertising on organisational performance for beverage industries ME Ogbari, N Okorie, D Aka, NE Ekwerigbe International Business Management 10 (22), 5319-5325, 2016 | 3 | 2016 |
Relationship marketing and loyalty of mobile phone customers T Borishade, O Ogunnaike, O Kehinde, D Aka Innovative Marketing 18 (3), 38, 2022 | 2 | 2022 |
Impact Of Celebrity Attractiveness On Quality Positioning Strategy DO Aka, OJ Kehinde, OO Ogunnaike International Journal of Management (IJM) 11 (7), 2020 | 2 | 2020 |
CELEBRITY ENDORSEMENT AND BRAND EQUITY: THE MEDIATING ROLE OF BRAND POSITIONING IN THE TELECOMMUNICATION SECTOR OF NIGERIA DO Aka, OJ Kehinde, OO Ogunnaike, TT Borishade, D Imhonopi | | |