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Giulio Toscani
Giulio Toscani
ESADE Business & Law School
Verified email at esade.edu - Homepage
Title
Cited by
Cited by
Year
Sponsees: the silent side of sponsorship research (Arts Sponsorship)
G Toscani, G Prendergast
Marketing Intelligence & Planning 36 (3), 396-408, 2018
212018
Arts Sponsorship Versus Sports Sponsorship: Which Is Better for Marketing Strategy?
G Toscani, G Prendergast
Journal of Nonprofit & Public Sector Marketing, 2018
152018
Behaviour of different treated and untreated stones exposed to salt crystallization test
R Quaresima, G Toscani
5th:; International symposium, Conservation of monuments in the …, 2002
42002
UNDERSTANDING THE SPONSEE'S EXPERIENCE: AN ASSESSMENT OF THE SPONSOR-SPONSEE RELATIONSHIP
G Toscani
KTH Royal Institute of Technology, 2018
22018
Political Art: An Investigation of the Jacob Zuma Spear Painting
BE Stiehler, G Toscani
Ideas in Marketing: Finding the New and Polishing the Old, 516-525, 2015
22015
Leading successful AI projects in three words: group, relevant, and empathetic
G Toscani
Do Better by ESADE, 2022
2022
How Artificial Intelligence (AI) experts’ skills relate to AI solution outputs
G Toscani
Under Review, 2022
2022
The effects of the COVID-19 pandemic for AI practitioners: the decrease in tacit knowledge sharing
G Toscani
Under review, 2022
2022
The role of reciprocity and reputation in service relationships with arts organisations (Arts Sponsorship)
G Toscani, G Prendergast
Journal of services marketing, 2021
2021
CONTRASTING SPORTS SPONSORSHIP AND ARTS SPONSORSHIP
G Toscani, G Prendergast
7th World Business Ethics Forum, 2018
2018
ARTS SPONSORSHIP VERSUS SPORTS SPONSORSHIP: WHICH IS BETTER FOR MARKETING STRATEGY?
G Toscani, G Prendergast
The sponsor-sponsee relationship through the lens of the sponsee
G Toscani, G Prendergast
Politics and art: An exploratory study investigating the hype caused by the Jacob Zuma Spear painting
G Toscani, BE Stiehler
Appendix (E): Emerged Working Papers
G Toscani, G Prendergast
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Articles 1–14