Paul Hughes
Paul Hughes
Leicester Castle Business School, De Montfort University
Verified email at
Cited by
Cited by
Exploitative Learning and Entrepreneurial Orientation Alignment in Emerging Young Firms: Implications for Market and Response Performance*
M Hughes, P Hughes, RE Morgan
British Journal of Management 18 (4), 359-375, 2007
Social Capital and Learning Advantages: A Problem of Absorptive Capacity
M Hughes, RE Morgan, RD Ireland, P Hughes
Strategic Entrepreneurship Journal 8 (3), 214-233, 2014
Fitting strategic resources with product-market strategy: Performance implications
P Hughes, RE Morgan
Journal of Business Research 61 (4), 323-331, 2008
Short‐term versus Long‐term Impact of Managers: Evidence from the Football Industry
M Hughes, P Hughes, K Mellahi, C Guermat
British Journal of Management 21 (2), 571-589, 2010
A resource-advantage perspective of product–market strategy performance & strategic capital in high technology firms
P Hughes, RE Morgan
Industrial Marketing Management 36 (4), 503-517, 2007
Export decision-making orientation: an exploratory study
E Nemkova, AL Souchon, P Hughes
International Marketing Review 29 (4), 349-378, 2012
Market knowledge diffusion and business performance
P Hughes, RE Morgan, Y Kouropalatis
European Journal of Marketing 42 (11/12), 1372-1395, 2008
y Kouropalatis, Y.(2008). Market knowledge diffusion and business performance
P Hughes, RE Morgan
European Journal of Marketing 42 (11/12), 1372-1395, 0
Leveraging of Dynamic export capabilities for competitive advantage and performance consequences: Evidence from China
K Efrat, P Hughes, E Nemkova, AL Souchon, J Sy-Changco
Journal of Business Research 84, 114-124, 2018
The role of marketing resources in radical innovation activity: antecedents and payoffs
K Kyriakopoulos, M Hughes, P Hughes
Journal of Product Innovation Management 33 (4), 398-417, 2016
Does improvisation help or hinder planning in determining export success? Decision theory applied to exporting
E Nemkova, AL Souchon, P Hughes, M Micevski
Journal of International Marketing 23 (3), 41-65, 2015
Salesperson improvisation: Antecedents, performance outcomes, and boundary conditions
AY Banin, N Boso, M Hultman, AL Souchon, P Hughes, E Nemkova
Industrial Marketing Management 59, 120-130, 2016
Pursuing “flexible commitment” as strategic ambidexterity: An empirical justification in high technology firms
Y Kouropalatis, P Hughes, RE Morgan
European Journal of Marketing 46 (10), 1389-1417, 2012
Explaining the entrepreneurial orientation–performance relationship in emerging economies: The intermediate roles of absorptive capacity and improvisation
P Hughes, IR Hodgkinson, M Hughes, D Arshad
Asia Pacific Journal of Management 35 (4), 1025-1053, 2018
Strategy development: Driving improvisation in Malaysia
IR Hodgkinson, P Hughes, D Arshad
Journal of World Business 51 (3), 379-390, 2016
The relevance of slack resource availability and networking effectiveness for entrepreneurial orientation
M Hughes, F Eggers, S Kraus, P Hughes
International Journal of Entrepreneurship and Small Business 26 (1), 116-138, 2015
Absorptive capacity and market orientation in public service provision
IR Hodgkinson, P Hughes, M Hughes
Journal of Strategic Marketing 20 (3), 211-229, 2012
Spontaneity and international marketing performance
AL Souchon, P Hughes, AM Farrell, E Nemkova, JS Oliveira
International Marketing Review 33 (5), 671-690, 2016
Affective commitment within the public sector: antecedents and performance outcomes between ownership types
IR Hodgkinson, P Hughes, Z Radnor, R Glennon
Public Management Review 20 (12), 1872-1895, 2018
Planning to improvise? The role of reasoning in the strategy process: Evidence from Malaysia
P Hughes, IR Hodgkinson, D Arshad, M Hughes, V Leone
Asia Pacific Journal of Management 35 (2), 449-470, 2018
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