Follow
Christopher Cannon
Christopher Cannon
Assistant Professor of Marketing, University of Hawaiʻi at Mānoa
Verified email at hawaii.edu - Homepage
Title
Cited by
Cited by
Year
A self‐regulatory model of resource scarcity
C Cannon, K Goldsmith, C Roux
Journal of Consumer Psychology 29 (1), 104-127, 2019
3012019
The dark side of luxury: Social costs of luxury consumption
C Cannon, DD Rucker
Personality and Social Psychology Bulletin 45 (5), 767-779, 2019
1132019
Motives underlying human agency: How self-efficacy versus self-enhancement affect consumer behavior
C Cannon, DD Rucker
Current opinion in psychology 46, 101335, 2022
362022
Understanding the relationship between resource scarcity and object attachment
K Goldsmith, C Roux, C Cannon
Current Opinion in Psychology 39, 26-30, 2021
162021
The communal consumer: Longitudinal evidence for the distinction between nurturing and affiliative motives
C Cannon, DD Rucker
Journal of the Association for Consumer Research 5 (3), 345-355, 2020
152020
Identity and compensatory consumption
DD Rucker, C Cannon
Handbook of research on identity theory in marketing, 186-198, 2019
122019
De-stigmatizing the “win–win:” making sustainable consumption sustainable
K Goldsmith, C Roux, A Tezer, C Cannon
Current Opinion in Psychology 46, 101336, 2022
82022
On the role of scarcity in marketing: Identifying research opportunities across the 5Ps
C Roux, K Goldsmith, C Cannon
Journal of the Academy of Marketing Science 51 (6), 1197-1202, 2023
72023
An integrative theory of resource discrepancies
C Cannon, K Goldsmith, C Roux
Journal of Consumer Psychology, 2024
42024
The Yin and Yang of Hard Times: When Can States of Vulnerability Motivate Self-Improvement?
K Goldsmith, C Roux, C Cannon, A Tezer
The Vulnerable Consumer: Beyond the Poor and the Elderly, 83-96, 2024
12024
Gift giving in response to others' hardship: The role of recipient optimism versus pessimism
C Cannon, DD Rucker
Advances in Consumer Research 48, 252-253, 2020
12020
A New Framework for Agency and Communion: Theoretical Development and Application to Consumer Behavior
C Cannon
Northwestern University, 2020
12020
Understanding Scarcity: From Marketing to Policy, Management, and Beyond
C Cannon, C Roux, K Goldsmith
Foundations and TrendsŪ in Marketing 19 (1), 1-63, 2024
2024
Scarcity
C Cannon, E Baskin
SAGE Publications, Inc., 2023
2023
Luxury Tiers: The Curvilinear Effect of Luxury Consumption on Perceived Competence
C Cannon, P Desmichel, D Rucker
Advances in Consumer Research 50, 219-220, 2022
2022
The Golden Quadrant of Solid and Liquid Consumption
C Cannon, S He, X Fan, J Gamlin, R Krause-Galoni, C Galoni
Advances in Consumer Research 50, 254-255, 2022
2022
The Endowment Effect: Unique Predictions from a Cognitive Elaboration Account
C Cannon, DD Rucker, D Gal
Advances in Consumer Research 48, 254-255, 2020
2020
The Dark Side of Luxury: the Social Costs of Conspicuous Consumption
C Cannon, D Rucker
ACR North American Advances, 2018
2018
The Art of Brand Name-Dropping: A Dual Attribution Model of Conspicuous Consumption
C Cannon, DD Rucker
Advances in Consumer Research 43, 2015
2015
The system can't perform the operation now. Try again later.
Articles 1–19