| Who will attract you? Similarity effect among users on online purchase intention of movie tickets in the social shopping context S Fu, Q Yan, GC Feng International Journal of Information Management 40, 88-102, 2018 | 175 | 2018 |
| Enhancing the parasocial interaction relationship between consumers through similarity effects in the context of social commerce: Evidence from social commerce platforms in China Q Fu, S., Xu, Y., & Yan Journal of Strategic Marketing, 1-19, 2017 | 56* | 2017 |
| From parasocial to parakin: Co-creating idols on social media Q Yan, F Yang New Media & Society 23 (9), 2593-2615, 2021 | 48 | 2021 |
| A Model-Based Meta-Analysis of Willingness to Participate in Cancer Screening. Q Feng, G. C., Lin, Z., Ou, W., Su, X., & Yan International Journal of Environmental Research and Public Health 18 (5 …, 2021 | 12 | 2021 |
| Spreaders vs victims: the nuanced relationship between age and misinformation via FoMO and digital literacy in different cultures H Jo, F Yang, Q Yan New Media & Society, 14614448221130476, 2022 | 10 | 2022 |
| Which Review Can Make You Engage?: The Effect of Reviewer-Reader Similarity on Consumer-Brand Engagement S Fu, Q Yan, GC Feng, J Peng Journal of Global Information Management (JGIM) 29 (6), 1-27, 2021 | 7 | 2021 |
| Producing green users: environmental protection practice in a platform society Q Yan, H Hou, M Du, F Yang Information, Communication & Society, 1-18, 2023 | | 2023 |
