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Amy Watson; Amy Stokes
Amy Watson; Amy Stokes
Assistant Professor of Marketing, Valdosta State University
Verified email at valdosta.edu
Title
Cited by
Cited by
Year
Twenty years of country-of-origin food labeling research: a review of the literature and implications for food marketing systems
CL Newman, AM Turri, E Howlett, A Stokes
Journal of Macromarketing 34 (4), 505-519, 2014
1282014
A 20-year examination of the perceptions of business school interns: A longitudinal case study
SJ Cook, A Stokes, RS Parker
Journal of Education for Business 90 (2), 103-110, 2015
482015
Co-branding: The effects of e-tailer and delivery carrier familiarity on price and e-tailer perceptions
A Stokes, TD Jensen
Journal of Marketing Theory and Practice 19 (1), 97-108, 2011
212011
Consumer perceptions of carbon labeling in print advertising: Hype or effective communication strategy?
A Stokes, A M. Turri
Journal of Marketing Communications 21 (4), 300-315, 2015
192015
Product assortment, choice overload, and filtering technology across retail contexts
AM Turri, A Watson
The International Review of Retail, Distribution and Consumer Research 33 (3 …, 2023
42023
I know, but I would rather be beautiful: The impact of self‐esteem, narcissism, and knowledge on addictive tanning behavior in millennials
A Watson, G Zank, AM Turri
Journal of Consumer Affairs 52 (1), 209-226, 2018
32018
Explaining Obesity: An Inquiry into the Lives of the Obese.
JB Murray, M Bui, A Stokes
Advances in Consumer Research 36, 2009
32009
United States Education Structure is Under Stress: Exploring the Destabilization of Academia's System Settings
J Riley, MM Bryant, K Nicewicz-Scott, A Watson, T Turner-Henderson
Journal of Macromarketing, 02761467231222540, 2024
22024
Expect success, get success: how self-fulfilling prophecy can impact new product development
A Watson, M Obal, R Kannan
Research-Technology Management 64 (4), 29-36, 2021
22021
Special session: The University of Google? A panel discussion about the disruptive changes in marketing education and what programs may look like in the not-so-distant future …
A Watson, H Syrdal, J Osborn, R McGrath, A Ringleb, T Botten, S Leoni, ...
Academy of Marketing Science Annual Conference-World Marketing Congress, 167-168, 2021
12021
AI and Society: Tensions and Opportunities
JG Fowler, A Watson, CE Morr
JOURNAL OF MACROMARKETING, 2024
2024
Book Review: AI and Society: Tensions and Opportunities by Christo El Morr
JG Fowler, A Watson
Journal of Macromarketing, 02761467241229968, 2024
2024
Reconceptualizing marketing: an assessment of the marketing system in an emerging economy
JG Fowler, A Watson, S Sen, N Sinha
Journal of Business & Industrial Marketing 39 (1), 14-28, 2024
2024
Impact of correlated price sensitive demand on the dynamics and economics of supply chains
T Hosoda, SM Disney, G Gaalman
Japanese Operations Management and Strategy Association (JOMSA), 2022
2022
Fashion and interaction: Three essays examining the role of social interaction on fashion consumption and identity construction
AN Stokes
University of Arkansas, 2011
2011
WHAT IS CONSUMER CONFUSION AND HOW IS IT MEASURED? AN INTEGRATED EXAMINATION FROM THE MARKETING AND LEGAL DISCIPLINES
AN Stokes, SW Kopp, TA Suter
Marketing and Public Policy, 54, 2010
2010
Carbon Labeling: Hype or Effective Advertising?
A Stokes, A Turri, A Heintz-Tangari
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