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Citations per year
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Cited by
All
Since 2019
Citations
57
55
h-index
1
1
i10-index
1
1
0
14
7
2018
2019
2020
2021
2022
2023
2024
2
7
11
7
14
8
7
Co-authors
João Felipe Sauerbronn
Escola de Comunicação, Mídia e Informação da FGV
Verified email at fgv.br
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Eduardo Salgueiro Koch
UnigranRio
Verified email at saleshackers.com.br
subcultura de consumo
comportamento do consumidor
Branding
customer success
Articles
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Cited by
Year
“To love beer above all things”: An analysis of Brazilian craft beer subculture of consumption
ES Koch, JFR Sauerbronn
Journal of Food Products Marketing 25 (1), 1-25
, 2019
56
2019
Teoria de Prática: Uma análise das Práticas de Consumo de Alimentos de Professores de IES Privadas
MD de Freitas Lodi, ES Koch
VI Congresso Nacional de Administração e Contabilidade-AdCont 2015
, 2015
1
2015
“Beba menos, beba melhor”: um estudo da subcultura de consumo de cerveja artesanal e o sentimento de devoção do consumidor
ES Koch
Universidade do Grande Rio
, 2016
2016
Análise e Proposição de um Conceito de Amor para a Teoria da Cultura do Consumidor
MN Fleming, ES Koch, JFR Sauerbronn
VI Congresso Nacional de Administração e Contabilidade-AdCont 2015
, 2015
2015
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