Evolutionary framework of hierarchy of effects models: exploring relevance in the shifting of customer path R Chakravarty, NN Sarma Vilakshan-XIMB Journal of Management, 2021 | 16 | 2021 |
Hierarchy of effects and consumer buying: findings from literature review R Chakravarty, NN Sarma KKHSOU, 2018 | 13 | 2018 |
Role of Trade in Promoting Entrepreneurship Development between North East India and South East Asia R Chakravarty International Journal of Scientific Research and Management (IJSRM) 5 (08 …, 2017 | 4 | 2017 |
Redressing Socio Economic Inequalities Through Open Learning and Developmental Interventions R Chakravarty Krishna Kanta Handiqui State Open University, 2017 | 1 | 2017 |
Learning in a Technology-enabled Platform: Perception of the Educators of Assam on the Relevance of Open and Distance Learning in the Era of Connectivity R Chakravarty Technology and Society in India A 21st Century Perspective 1, 17-28, 2024 | | 2024 |
Corporate Social Responsibility as a measure of Sustainability : A Literature review approach R Chakravarty Emerging Trends and Practices in the sphere of Commerce and Management 1, 26-34, 2022 | | 2022 |
Does Cognitive Appeal In Print Advertisements Of Durable Products Influence Buyers In Assam, India? An Exploratory Study R Chakravarty Multidimensional Research in Commerce and Management 1, 44-51, 2022 | | 2022 |
Empirical evidence on the extent of Non-advertising sources on Purchase of Durable Goods R Chakravarty, NN Sarma IIMS Journal of Management Science 12 (2), 75-87, 2021 | | 2021 |
INFLUENCE OF S-COMMERCE ON CONSUMER BUYING BEHAVIOUR-FINDINGS FROM LITERATURE REVIEW R Chakravarty International Journal of Exclusive Global Research 6 (2), 1-6, 2021 | | 2021 |
Value Chain and Value Delivery Network: A Conceptual Framework for ODL R Chakravarty, NN Sarma Journal of Open Learning and Research Communication 7, 48-63, 2021 | | 2021 |
Does affective appeal in Television advertisement of durable goods influence millennials? NN Chakravarty, R. and Sarma IUP Journal of Marketing Management 20 (1), 59-73, 2021 | | 2021 |
Emerging Trend of Tourism in Assam: A Study with Reference to Dark Tourism R Chakravarty Advances in Economics and Business Management 6 (5), 364-366, 2019 | | 2019 |
ODL in North-East India: a Developmental Perspective R Chakravarty KKHSOU, 2017 | | 2017 |
Advertising Influence on Buyer Attitude Formation a Study With Reference to Select Consumer Durable Products R Chakravarty Guwahati, 0 | | |