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Leighann C. Neilson
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Year
Professional Accountants' Identity Formation: An Integrative Framework
F Brouard, M Bujaki, S Durocher, LC Neilson
Journal of Business Ethics 142 (2), 225, 2017
1062017
Using winery web sites to attract wine tourists: an international comparison
L Neilson, J Madill
International Journal of Wine Business Research 26 (1), 2-26, 2014
582014
International marketing strategy in the retail banking industry: The case of ICICI Bank in Canada
LC Neilson, M Chadha
Journal of Financial Services Marketing 13 (3), 204-220, 2008
392008
The development of e-business in wine industry SMEs: an international perspective
LC Neilson, J Madill, GH Haines Jr
International Journal of Electronic Business 8 (2), 126-147, 2010
372010
Development porn? Child sponsorship advertisements in the 1970s
R Mittelman, LC Neilson
Journal of Historical Research in Marketing 3 (3), 370-401, 2011
322011
Web site utilization in SME business strategy: the case of Canadian wine SMEs
J Madill, LC Neilson
Journal of Small Business & Entrepreneurship 23 (4), 489-507, 2010
292010
The development of marketing in the Canadian museum community, 1840-1989
LC Neilson
Journal of Macromarketing 23 (1), 16-30, 2003
252003
The Development of Marketing in the Canadian Museum Community: 1840-1989
LC Neilson
Proceedings of the 10th Conference on Historical Analysis and Research in …, 2001
252001
Protect, profit, profess, promote: Establishing legitimacy through logics of diversity in Canadian accounting firm recruitment documents
M Bujaki, S Durocher, F Brouard, L Neilson, R Pyper
Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de …, 2016
212016
Conflicting Accounts of Inclusiveness in Accounting Firm Recruitment Website Photographs
ML Bujaki, S Durocher, F Brouard, LC Neilson
European Accounting Review, 1-29, 2020
202020
Retaillance: a conceptual framework and review of surveillance in retail
N Elnahla, LC Neilson
The International Review of Retail, Distribution and Consumer Research, 1-28, 2021
142021
The new tools briefing: Teaching new marketing practices and technology to students
LC Neilson
Marketing Education Review 19 (1), 43-47, 2009
132009
Fundraising Methods: Past, Present, Future
L Neilson, F Brouard, A Armenakyan
Sprott Centre for Social Enterprises, 2012
102012
Ideological outcomes of marketing practices: A critical historical analysis of child sponsorship programs
LC Neilson, R Mittelman
Research in Consumer Behavior 14, 9-27, 2012
92012
The Stressors Faced by Retail Workers During the COVID-19 Pandemic
N Elnahla, LC Neilson
82021
John Murray Gibbon (1875-1952): The branding of a northern nation
LC Neilson
Marketing HIstory in the New World, Proceedings of the 15th Conference on …, 2011
72011
" I Saw a Picture of a Child Living on 14a Day and I Nearly Choked on My $12 Scotch" Plan Canada's Marketing of Child Sponsorship Programs: A Content Analysis of Print …
R Mittelman, LC Neilson
JOURNAL OF MACROMARKETING 29 (4), 427-427, 2009
62009
" I Saw a Picture of a Child Living on 14 cents a Day and I Nearly Choked on My $12 Scotch" Plan Canada's Marketing of Child Sponsorship Programs: A Content Analysis of Print …
R Mittelman, LC Neilson
Rethinking Marketing in a Global Economy: Proceedings of the 34th Annual …, 2009
6*2009
Marketing the ‘forest primeval’: The development of romantic tourism in the Land of Evangeline, 1847 to 1920
LC Neilson
The Romance of Marketing History, Proceedings of the 11th Conference on …, 2003
42003
The Remains of the Day: A Critical Reflection on Using Ephemera in Historical Research
LC Neilson
Proceedings of the 12th Conference on Historical Analysis and Research in …, 2005
32005
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