| Modeling multiple relationships in social networks A Ansari, O Koenigsberg, F Stahl Journal of Marketing Research 48 (4), 713-728, 2011 | 194 | 2011 |
| How should a firm manage deteriorating inventory? ME Ferguson, O Koenigsberg Production and Operations Management 16 (3), 306-321, 2007 | 193 | 2007 |
| Strategic decentralization and channel coordination P Desai, O Koenigsberg, D Purohit Quantitative Marketing and Economics 2, 5-22, 2004 | 182 | 2004 |
| Choosing a digital content strategy: How much should be free? D Halbheer, F Stahl, O Koenigsberg, DR Lehmann International Journal of Research in Marketing 31 (2), 192-206, 2014 | 137 | 2014 |
| Choosing a digital content strategy: How much should be free? D Halbheer, F Stahl, O Koenigsberg, DR Lehmann International Journal of Research in Marketing 31 (2), 192-206, 2014 | 135 | 2014 |
| Research note—the role of production lead time and demand uncertainty in marketing durable goods PS Desai, O Koenigsberg, D Purohit Management Science 53 (1), 150-158, 2007 | 99 | 2007 |
| easyJet® pricing strategy: Should low-fare airlines offer last-minute deals? O Koenigsberg, E Muller, NJ Vilcassim QME 6 (3), 279-297, 2008 | 75 | 2008 |
| Forward buying by retailers PS Desai, O Koenigsberg, D Purohit Journal of Marketing Research 47 (1), 90-102, 2010 | 74 | 2010 |
| Price discrimination in service industries A Lambrecht, K Seim, N Vilcassim, A Cheema, Y Chen, GS Crawford, ... Marketing Letters 23, 423-438, 2012 | 60 | 2012 |
| Price discrimination in service industries A Lambrecht, K Seim, N Vilcassim, A Cheema, Y Chen, GS Crawford, ... Marketing Letters 23, 423-438, 2012 | 60 | 2012 |
| Pay-as-you-wish pricing Y Chen, O Koenigsberg, ZJ Zhang Marketing Science 36 (5), 780-791, 2017 | 53 | 2017 |
| Beyond posted prices: the past, present, and future of participative pricing mechanisms M Spann, R Zeithammer, M Bertini, E Haruvy, SD Jap, O Koenigsberg, ... Customer Needs and Solutions 5, 121-136, 2018 | 44 | 2018 |
| The design and introduction of product lines when consumer valuations are uncertain E Biyalogorsky, O Koenigsberg Production and Operations Management 23 (9), 1539-1548, 2014 | 44 | 2014 |
| Package size decisions O Koenigsberg, R Kohli, R Montoya Management Science 56 (3), 485-494, 2010 | 35 | 2010 |
| When customers help set prices M Bertini, O Koenigsberg MIT Sloan Management Review, 2014 | 33 | 2014 |
| Optimal three-part tariff plans G Fibich, R Klein, O Koenigsberg, E Muller Operations Research 65 (5), 1177-1189, 2017 | 27 | 2017 |
| Ownership coordination in a channel: Incentives, returns, and negotiations E Biyalogorsky, O Koenigsberg Quantitative Marketing and Economics 8, 461-490, 2010 | 25 | 2010 |
| Complementary goods: creating, capturing, and competing for value T Yalcin, E Ofek, O Koenigsberg, E Biyalogorsky Marketing Science 32 (4), 554-569, 2013 | 24 | 2013 |
| The design of durable goods O Koenigsberg, R Kohli, R Montoya Marketing Science 30 (1), 111-122, 2011 | 23 | 2011 |
| Pay-as-you-wish pricing Y Chen, O Koenigsberg, ZJ Zhang Working Paper, Kellogg School of Management, Northwestern University, 2009 | 21 | 2009 |
Daniel HalbheerAssociate Professor of Marketing, HEC ParisVerified email at hec.fr
