| Success and survival in livestream shopping Z Liu, W Zhang, X Liu, E Muller, F Xiong Available at SSRN 4028092, 2022 | 7 | 2022 |
| Mitigating the cold-start problem in reputation systems: Evidence from a field experiment X Hui, Z Liu, W Zhang Available at SSRN 3731169, 2020 | 7 | 2020 |
| From high bar to uneven bars: The impact of information granularity in quality certification X Hui, Z Liu, W Zhang Management Science 69 (10), 6109-6127, 2023 | 5 | 2023 |
| Doubling Revenues by Adopting Livestream Shopping: A Synthetic DiD Approach W Zhang, Z Liu, X Liu, E Muller Available at SSRN 4318978, 2023 | 1 | 2023 |
| Customer Return Rate Evolution S El Kihal, T Erdem, C Schulze, W Zhang Available at SSRN 3895309, 2021 | | 2021 |
| The Power of Livestream Shopping: Boosting Revenue and Catalyzing Spillover W Zhang, Z Liu, X Liu, E Muller | | |
| The Value of Content Inclusiveness: Evidence from a Social Media Platform W Zhang, M Ishihara | | |
