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Heini Vanninen
Heini Vanninen
Post-doctoral researcher, LUT University
Verified email at lut.fi
Title
Cited by
Cited by
Year
Rapid multinationalization: Propositions for studying born micromultinationals
H Vanninen, O Kuivalainen, L Ciravegna
International Business Review 26 (2), 365-379, 2017
612017
B2B influencer marketing: Conceptualization and four managerial strategies
J Mero, H Vanninen, J Keränen
Industrial Marketing Management 108, 79-93, 2023
322023
Becoming a small multinational enterprise: Four multinationalization strategies for SMEs
H Vanninen, J Keränen, O Kuivalainen
International Business Review 31 (1), 101917, 2022
262022
Social media influencers as mediators of commercial messages
H Vanninen, J Mero, E Kantamaa
Journal of Internet Commerce 22 (sup1), S4-S27, 2023
102023
Micromultinationals’ internal development during internationalization
H Vanninen, O Kuivalainen
The Future Of Global Organizing, 201-226, 2015
42015
The Multiple Dimensions of Embeddedness of Small Multinational Enterprises
H Vanninen, RB McNaughton, O Kuivalainen
Management International Review 62 (6), 785-816, 2022
12022
Knowledge transfer and absorptive capacity in the context of a small multinational enterprise: a systematic study of the nexus of relationships
JT Øian, O Kuivalainen, H Vanninen
Research Handbook on Knowledge Transfer and International Business, 26-47, 2022
12022
Harnessing social media business affordances for internationalisation: multiple case study of small and medium-sized enterprises
H Vanninen, J Mero, C Glavas
International Journal of Export Marketing 5 (2), 141-162, 2022
2022
Micromultinationals–antecedents, processes and outcomes of the multinationalization of small-and medium-sized firms
H Vanninen
Lappeenranta University of Technology, 2017
2017
Tellyo: a start-up company from Northern Europe and the quest for customers and markets
O Kuivalainen, RR Sinkovics, H Vanninen
McGraw-Hill Education, 2014
2014
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Articles 1–10