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Co-authors
- Ekin PehlivanCalifornia State University Channel IslandsVerified email at csuci.edu
- Darcy Fudge KamalCalifornia State University - SacramentoVerified email at csus.edu
- Matthew SeloveChapman UniversityVerified email at chapman.edu
- Charlene K. ChuChapman UniversityVerified email at chapman.edu
- Kara BentleyChapman UniversityVerified email at chapman.edu
- Florence HonoréUniversity of Wisconsin-MadisonVerified email at wisc.edu
- Catherine TuckerSloan Distinguished Professor of Management, MITVerified email at mit.edu
- J. Miguel Villas-BoasJ.Gary Shansby Professor of Marketing Strategy, Haas School of Business, UC-BerkeleyVerified email at haas.berkeley.edu
- Niklas Myhr, Ph.D.Clinical Associate Professor of Marketing (or "The Social Media Professor"), Chapman UniversityVerified email at chapman.edu
- charu sinhaChapman UniversityVerified email at chapman.edu