The effect of product placement in computer games on brand attitude and recall T Mackay, M Ewing, F Newton, L Windisch International Journal of Advertising 28 (3), 423-438, 2009 | 237 | 2009 |
From whence it came: Understanding source effects in consumer generated advertising P Steyn, MT Ewing, G van Heerden, LF Pitt, L Windisch International Journal of Advertising 30 (1), 133-160, 2011 | 82 | 2011 |
Corporate reputation in the People’s Republic of China: A B2B perspective MT Ewing, L Windisch, FJ Newton Industrial Marketing Management 39 (5), 728-736, 2010 | 51 | 2010 |
Using Second Life to teach about marketing in Second Life W Halvorson, M Ewing, L Windisch Journal of Marketing Education 33 (2), 217-228, 2011 | 45 | 2011 |
Contemporary corporate social responsibility in China: An extension of Confucian philosophy M Ewing, L Windisch Discussion paper, 2007 | 35 | 2007 |
Indigenous parents' ratings of the importance of play, Indigenous games and language, and early childhood education LE Windisch, VB Jenvey, M Drysdale Australasian Journal of Early Childhood 28 (3), 50-56, 2003 | 35 | 2003 |
Gender differences in beliefs about condom use among young, heterosexual Australian adults FJ Newton, JD Newton, L Windisch, MT Ewing Health Education Journal 72 (4), 443-449, 2013 | 14 | 2013 |
Emerging brands: The case of China MT Ewing, L Windisch, J Zeigler Perspectives on brand management, 213-228, 2011 | 5 | 2011 |
Materialistic tendencies: Materialism and psychological well-being in an Australian adult sample L Windisch, S MacDermott Proceedings of the Annual Conference of the Australia and New Zealand …, 2009 | 5 | 2009 |
Corporate Social Responsibility in China H Wang The Palgrave Handbook of Corporate Social Responsibility, 1-24, 2020 | 4* | 2020 |
Acculturation, Family Functioning, and Perceived Experiences of Discrimination: Influences on the Social Functioning of Young People of Greek, Lebanese, and Turkish Cultural … L Windisch Monash University, 2010 | | 2010 |
Brand management practices in China: Longitudinal evidence and links to organizational performance MT Ewing, J Napoli, LE Windisch, W Jianwei conference;, 2008 | | 2008 |
CEO brand orientation: Does it impact organisational performance? MT Ewing, J Napoli, LE Windisch Thought Leaders International Conference on Brand Management, 2008 | | 2008 |