| Behavior-based pricing: An analysis of the impact of peer-induced fairness KJ Li, S Jain Management Science 62 (9), 2705-2721, 2016 | 199 | 2016 |
| The Effects of a Product's Aesthetic Design on Demand and Marketing Mix Effectiveness: The Role of Segment Prototypicality and Brand Consistency Y Liu, KJ Li, A Chen, S Balachander Journal of Marketing, 2016 | 156 | 2016 |
| Behavior-Based Pricing in Marketing Channels KJ Li Marketing Science, 2017 | 55 | 2017 |
| Status Goods and Vertical Line Extensions KJ Li Production and Operations Management, 2019 | 46 | 2019 |
| Quality Disclosure Under Consumer Loss Aversion J Zhang, KJ Li | 41 | 2020 |
| Transparency of Behavior-Based Pricing X Li, KJ Li, XS Wang | 40* | |
| Behavior-Based Quality Discrimination KJ Li Manufacturing & Service Operations Management, 0 | 34* | |
| Multilevel optimal distinctiveness: Examining the impact of within‐and between‐organization distinctiveness of product design on market performance J Bu, EY Zhao, KJ Li, JM Li Strategic Management Journal 43 (9), 1793-1822, 2022 | 32 | 2022 |
| Pricing and Product Design for Vice Goods: A Strategic Analysis S Jain, KJ Li Marketing Science, 2018 | 18 | 2018 |
| COVID-19 pandemic: social distancing, public policy, and market response KJ Li, X Li Public Policy, and Market Response (May 5, 2020), 2020 | 15 | 2020 |
| Same or Different? An Aesthetic Design Question KJYL Li Production and Operations Management 28 (6), 1465-1485, 2019 | 15 | 2019 |
| Beating the algorithm: Consumer manipulation, personalized pricing, and big data management X Li, KJ Li Manufacturing & Service Operations Management 25 (1), 36-49, 2023 | 11 | 2023 |
| Parallel imports of status goods: A strategic analysis of aesthetic design KJ Li, J Zhang, R Schaefer Production and Operations Management 31 (5), 2268-2288, 2022 | 6 | 2022 |
| Product and service innovation with customer recognition KJ Li Decision Sciences 55 (1), 17-32, 2024 | 5 | 2024 |
| The ideal look: Managing aesthetics in product design Y Liu, KJ Li, HA Chen, S Balachander | 3 | 2018 |
| Advance selling in marketing channels KJ Li, X Li Journal of Marketing Research 60 (2), 371-387, 2023 | 2 | 2023 |
| How does customer recognition affect service provision? KJ Li, J Zhang International Journal of Research in Marketing 38 (4), 900-914, 2021 | 2 | 2021 |
| Product innovation with customer recognition KJ Li Available at SSRN 3879129, 2021 | 2 | 2021 |
| Channel Coordination of Storable Goods X Li, KJ Li, Y Xiong Marketing Science 42 (3), 538-550, 2023 | 1 | 2023 |
| Optimal Distinctiveness at Multiple Levels: Examining the Impact of Within-and Between-Organization Distinctiveness of Product Design on Market Performance B Juan, EY Zhao, KJ Li, J Li Available at SSRN 4004502, 2022 | | 2022 |
Xi LiUniversity of Hong Kong在 hku.hk 的電子郵件地址已通過驗證
