Krista J. Li
標題
引用次數
引用次數
年份
Behavior-based pricing: An analysis of the impact of peer-induced fairness
KJ Li, S Jain
Management Science 62 (9), 2705-2721, 2016
1032016
The Effects of a Product's Aesthetic Design on Demand and Marketing Mix Effectiveness: The Role of Segment Prototypicality and Brand Consistency
Y Liu, KJ Li, A Chen, S Balachander
Journal of Marketing, 2016
88*2016
Behavior-Based Pricing in Marketing Channels
KJ Li
Marketing Science, 2017
242017
Transparency of Behavior-Based Pricing
X Li, KJ Li, XS Wang
17*
Status Goods and Vertical Line Extensions
KJ Li
Production and Operations Management, 2019
152019
Quality Disclosure Under Consumer Loss Aversion
J Zhang, KJ Li
82020
Pricing and Product Design for Vice Goods: A Strategic Analysis
S Jain, KJ Li
Marketing Science, 2018
82018
Behavior-Based Quality Discrimination
KJ Li
Manufacturing & Service Operations Management, 0
8*
COVID-19 pandemic: social distancing, public policy, and market response
KJ Li, X Li
Public Policy, and Market Response (May 5, 2020), 2020
52020
Same or Different? An Aesthetic Design Question
KJYL Li
Production and Operations Management 28 (6), 1465-1485, 2019
52019
How does customer recognition affect service provision?
KJ Li, J Zhang
International Journal of Research in Marketing, 2021
12021
Traditional or Electronic Sampling? Benefits of Higher Sampling Costs
KJ Li
2021
Product and service innovation with customer recognition
KJ Li
Decision Sciences, 2021
2021
Product Innovation with Customer Recognition
KJ Li
Available at SSRN 3879129, 2021
2021
COVID-19 Pandemic: Social Distancing, Public Policy, and Market
KJ Li, X Li
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