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Yanqun He
Yanqun He
Associate Professor of Marketing, Fudan University
在 fudan.edu.cn 的电子邮件经过验证 - 首页
标题
引用次数
引用次数
年份
Understanding luxury consumption in China: Consumer perceptions of best-known brands
L Zhan, Y He
Journal of Business Research 65 (10), 1452-1460, 2012
5422012
A mediation model of tourists' repurchase intentions for packaged tour services
Y He, H Song
Journal of Travel Research 47 (3), 317-331, 2009
2752009
Service customization: To upgrade or to downgrade? An investigation of how option framing affects tourists’ choice of package-tour services
L Jin, Y He, H Song
Tourism Management 33 (2), 266-275, 2012
1472012
How power states influence consumers' perceptions of price unfairness
L Jin, Y He, Y Zhang
Journal of Consumer Research 40 (5), 818-833, 2014
1122014
The recent versus the out-dated: An experimental examination of the time-variant effects of online consumer reviews
L Jin, B Hu, Y He
Journal of Retailing 90 (4), 552-566, 2014
852014
From consumer satisfaction to repurchase intention: The role of price tolerance in a competitive service market
Y He, LK Chan, SK Tse
Total Quality Management 19 (9), 949-961, 2008
722008
Designing service guarantees with construal fit: Effects of temporal distance on consumer responses to service guarantees
L Jin, Y He
Journal of Service Research 16 (2), 202-215, 2013
652013
Balancing productivity and consumer satisfaction for profitability: Statistical and fuzzy regression analysis
YQ He, LK Chan, ML Wu
European Journal of Operational Research 176 (1), 252-263, 2007
592007
How the frequency and amount of corporate donations affect consumer perception and behavioral responses
L Jin, Y He
Journal of the Academy of Marketing Science 46 (6), 1072-1088, 2018
352018
The effect of the sense of power on Chinese consumers’ uniqueness-seeking behavior
D Zou, L Jin, Y He, Q Xu
Journal of International Consumer Marketing 26 (1), 14-28, 2014
292014
When does a service guarantee work? The roles of the popularity of service guarantees and firm reputation
L Jin, Y Huang, Y He
Tourism Management 57, 272-285, 2016
102016
How affirmational versus negational identification frames influence uniquenessseeking behavior
L Jin, Y He, D Zou, Q Xu
Psychology & Marketing 30 (10), 891-902, 2013
92013
高校科技成果转化的创新制度研究
资智洪, 何燕玲, 江海, 谢兴华
华南理工大学学报: 社会科学版 17 (3), 93-100, 2015
22015
广东省专利资助政策特征及改进研究
何燕玲, 袁杰, 林艺文, 刘梦茹
华南理工大学学报: 社会科学版 16 (4), 16-20, 2014
12014
A sense of power and uniqueness seeking
L Jin, D Zou, Y He, Q Xu
ACR Asia-Pacific Advances, 2011
12011
The Recent versus the Outdated: An Experimental Examination of the Time
L Jin, B Hu, Y He
2014
A mediation mode of tourist's purchase intention formation
Y He, H Song
CAUTHE Annual Conference, 2007
2007
A study on linking consumer satisfaction to profits
Y He
City University of Hong Kong, 2004
2004
Principle of Melt-glue Cloth
陈人豪, 曹建达, 李济群, 张利梅, 何洋
东华大学学报: 英文版 20 (1), 39-42, 2003
2003
Towards Effective Content Authentication for Digital Videos by Employing Feature Extraction and Quantization....
PC Su, CC Chen, HM Chang, CT Calafate, MP Malumbres, J Oliver, ...
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