Pong Yuen Lam
Pong Yuen Lam
Verified email at cuhk.edu.hk
TitleCited byYear
Web-site marketing for the travel-and-tourism industry
K Lau, K Lee, P Lam, Y Ho
Cornell Hotel and Restaurant Administration Quarterly 42 (6), 55-62, 2001
672001
Economic freedom ranking of 161 countries in year 2000: a minimum disagreement approach
KN Lau, PY Lam
Journal of the Operational Research Society 53 (6), 664-671, 2002
332002
Mining the web for business intelligence: Homepage analysis in the internet era
K Lau, K Lee, Y Ho, P Lam
Journal of Database Marketing & Customer Strategy Management 12 (1), 32-54, 2004
222004
Dual branding strategy for a successful new product launch in China
PY Lam, A Chan, H Gopaoco, K Oh, TH So
Business horizons 56 (5), 583-589, 2013
62013
Web-site marketing for the tourism industry: A Rejoinder.(Web-Page Mining a Rejoinder)
K Lau, K Lee, P Lam, Y Ho
Cornell Hotel & Restaurant Administration Quarterly 42 (6), 66-68, 2001
52001
Web-site marketing for the travel-and-tourism industry; Marketers may learn much about their targets from examining personal web sites by means of automated web-crawling tools …
KN Lau, KH Lee, PY Lam, Y Ho
Cornell Hotel & Restaurant Administration Quarterly 42 (6), 47-55, 2001
22001
Case : Hung Fook Tong: From Hong Kong to China
A Chan, PY Lam, H Thomas, E Tsui
https://cb.hbsp.harvard.edu/cbmp/product/W16325-PDF-ENG, 2016
2016
Case : TSL Jewellery: An Innovator Across Generations
K Au, A Chan, PY Lam, C Li
https://cb.hbsp.harvard.edu/cbmp/product/W15035-PDF-ENG, 2015
2015
Communication Strategies For Conveying a Partial Reduction in Negative Product Attributes
L Su, C Wong, PY Lam
ACR North American Advances, 2015
2015
Solutions to multiple criteria and multiple dimensional problems in marketing
P Lam
Lam, Pong Yuen. 2000. "Solutions to Multiple Criteria and Multiple …, 2000
2000
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Articles 1–10