| Underpredicting learning after initial experience with a product D Billeter, A Kalra, G Loewenstein Journal of Consumer Research 37 (5), 723-736, 2011 | 76 | 2011 |
| Transparent packaging and consumer purchase decisions D Billeter, M Zhu, JJ Inman ACR North American Advances, 2012 | 53 | 2012 |
| The double-edged sword of signaling effectiveness: When salient cues curb postpurchase consumption M Zhu, DM Billeter, JJ Inman Journal of Marketing Research 49 (1), 26-38, 2012 | 50 | 2012 |
| Consumer behavior in “equilibrium”: How experiencing physical balance increases compromise choice JS Larson, DM Billeter Journal of Marketing Research 50 (4), 535-547, 2013 | 37 | 2013 |
| Adaptation and fallibility in experts’ judgments of novice performers. JS Larson, DM Billeter Journal of Experimental Psychology: Learning, Memory, and Cognition 43 (2), 271, 2017 | 4 | 2017 |
| When it’s what’s outside that matters: Recent findings on product and packaging design D Billeter, M Zhu, JJ Inman, J Sevilla, BE Kahn, G Pol, CW Park, ... Advances in Consumer Research 40, 2012 | 1 | 2012 |
| Can Pictures in Advertisements Curb Consumption? M Zhu, D Billeter, JJ Inman ACR North American Advances, 2010 | 1 | 2010 |
| Balance As an Embodiment of Parity J Larson, D Billeter ACR North American Advances, 2011 | | 2011 |
| Essays on Consumer Learning and New Product Adoption DM Billeter | | 2008 |
J Jeffrey InmanKatz Graduate School of Business - University of PittsburghVerified email at katz.pitt.edu
