| What is at stake in a war? A prospective evaluation of the Ukraine and Russia conflict for business and society WM Lim, MWC Chin, YS Ee, CY Fung, CS Giang, KS Heng, MLF Kong, ... Global Business and Organizational Excellence 41 (6), 23-36, 2022 | 121 | 2022 |
| Are we baby boomers, gen X and gen Y? A qualitative inquiry into generation cohorts in Malaysia H Ting, TY Lim, EC de Run, H Koh, M Sahdan Kasetsart Journal of Social Sciences 39 (1), 109-115, 2018 | 113 | 2018 |
| Applying Qualitative Approach in Business Research D Turner, H Ting, MW Wong, TY Lim, KL Tan Asian Journal of Business Research 11 (3), 1-13, 2021 | 45 | 2021 |
| Consumer adoption of on-demand digital platforms: An integrated model TY Lim, BCY Lim, CM Leong, WH Phang, I. G & Foong Global Business and Organizational Excellence, 1-14, 2023 | 25 | 2023 |
| Visit, Revisit, or Stay Longer? A Case of Emerging Tourism Destination S Adruce, S.A.Z., Ting, H., Phua, C.H., Lim, T.Y., & Kihcin Asian Journal of Business Research 11 (2), 122-136, 2021 | 15 | 2021 |
| Marketing mix and STP strategies: An exploratory study into grocery retailers in Malaysia P Ing, Z Osman, L Tze-Yin Asian Journal of Entrepreneurship 1 (4), 129-143, 2020 | 12 | 2020 |
| Finish your plate! Food disposition behaviour among late adolescents TY Lim, B Lim, CM Leong, A Le British Food Journal 123 (9), 3192-3207, 2021 | 9 | 2021 |
| Young adult tourists’ intentions to visit rural community-based homestays TY Lim, CM Leong, LTK Lim, BCY Lim, RTH Lim, KS Heng Young Consumers 24 (5), 540-557, 2023 | 6 | 2023 |
| To Visit and Preserve an Ecotourism Destination? The Moderating Effect of the Sense of Responsibility TY Lim, WT Chan, CM Leong, CH Chin Journal of Responsible Tourism Management 3 (1-24), 24, 2023 | 6 | 2023 |
| Effects of Traditional Coffee Shop (Kopitiam) Service Quality on Customer Satisfaction and Customer Loyalty: A Study on Malaysian Youth BCY Lim, TY Lim, CM Leong, D Yusran Global Business and Management Research: An International Journal 14 (4s …, 2022 | 2 | 2022 |
| Advancing corporate sustainability: empowering the young consumers to reduce food waste for the sake of our planet SH Ting, CM Leong, TY Lim, TY Kuek, BCY Lim Asia-Pacific Journal of Business Administration, 2024 | 1 | 2024 |
| Green Marketing Strategies and CSR: Are They Relevant to Consumer Willingness to Purchase Green Products? J Ravichandran, CM Leong, TY Lim, E Lim, LY Chaw Entrepreneurship and Green Finance Practices: Avenues for Sustainable …, 2023 | 1 | 2023 |
| The Dance of Leadership: Unravelling the Impact of Leadership Styles on Employee Engagement in Malaysia's Private Sector JY Lui, EAL Voong, ML Voon, TY Lim e-Academia Journal 12 (2), 148-165, 2023 | 1 | 2023 |
| Neuroscience and consumer financial behavior WM Lim, MWC Chin, YS Ee, CS Giang, KS Heng, MLF Kong, BCY Lim, ... A Research Agenda for Consumer Financial Behaviour 17, 348, 2023 | 1 | 2023 |
| Eat up your plate! The reduction intention of food waste among young generation. SH Ting, CM Leong, TY Lim, TY Kuek, B Chiu-Yiong Mag Scholar Conference Proceedings in Business, Marketing and Tourism., 25-28, 2023 | 1 | 2023 |
| To buy or not to buy? Green packaging, gender differences and the intention to purchase CM Leong, L She, TY Lim, NM Wong International Journal of Social Economics, 2024 | | 2024 |
| The Pandemic and Authentic Learning in Higher Education: A Case Study in a Postgraduate Program TY Lim, KS Heng, M Chin Asian Journal of Research in Education and Social Sciences 5 (4), 256-266, 2023 | | 2023 |
| A Review and Reflection on Online Learning and Assessments in Higher Education after the Pandemic CY Fung, MA Weissmann, CSC Phang, KS Heng, JSG Chang, CH Sim, ... International Journal of Advanced Research in Education and Society 5 (3 …, 2023 | | 2023 |
| The Relationship between Human resource management practices, career satisfaction, and turnover intention in a post-pandemic emerging country. CY Lim, CY Fung, A Darren. J., TY Lim, CH Lee Malaysian Journal of Business and Economics 10 (1), 95-144, 2023 | | 2023 |
| Online Learning and Assessments in the Higher Education after the Pandemic: Stay or Scrap? AL Fung, C.Y., Weissmann, M.A., Phang, C. S. C., Heng, K. S., Chang, J. S. G ... 4th Kuala Lumpur International Conference on Management, Education and …, 2023 | | 2023 |
Choi Meng LeongSwinburne University of Technology Sarawak CampusVerified email at swinburne.edu.my
