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Co-authors
Pradeep ChintaguntaUniversity of Chicago, Booth School of BusinessVerified email at chicagobooth.edu- Sriram VenkataramanProfessor of Marketing, Edward M. O’Herron Scholar, Kenan-Flagler Business School, UNC Chapel HillVerified email at kenan-flagler.unc.edu
- Lakshman KrishnamurthiProfessor of Marketing, Kellogg School, Northwestern UniversityVerified email at kellogg.northwestern.edu
- Jacquelyn S ThomasSouthern Methodist UniversityVerified email at smu.edu
- Stephen J CarsonUniversity of UtahVerified email at business.utah.edu
- Elham YazdaniUniversity of GeorgiaVerified email at uga.edu
- J. Cameron VerhaalAssociate Professor, Tulane UniversityVerified email at tulane.edu
- Jake D. HoskinsGuy F. Atkinson Associate Professor of Data Science & Marketing, Willamette UniversityVerified email at willamette.edu
- Linyi LiAssistant Professor of Marketing, Singapore Management UniversityVerified email at smu.edu.sg
- Edward C MalthouseNorthwestern University: integrated marketing communications, industrial engineering and mgmt sciVerified email at northwestern.edu
- Yuxin ChenNYU ShanghaiVerified email at nyu.edu
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