| Reducing the risks of new product development S Ogawa, FT Piller Sloan Management Review 47 (2), 65-71, 2006 | 915 | 2006 |
| The age of the consumer-innovator E Von Hippel, S Ogawa, JPJ De Jong MIT Sloan management review, 2011 | 542 | 2011 |
| User-generated versus designer-generated products: A performance assessment at Muji H Nishikawa, M Schreier, S Ogawa International Journal of Research in Marketing 30 (2), 160-167, 2013 | 311 | 2013 |
| Does sticky information affect the locus of innovation? Evidence from the Japanese convenience-store industry S Ogawa Research policy 26 (7-8), 777-790, 1998 | 287 | 1998 |
| イノベーションの発生論理: メーカー主導の開発体制を越えて 小川進 (No Title), 2000 | 185 | 2000 |
| The value of marketing crowdsourced new products as such: Evidence from two randomized field experiments H Nishikawa, M Schreier, C Fuchs, S Ogawa Journal of Marketing Research 54 (4), 525-539, 2017 | 159 | 2017 |
| Exploring characteristics and motives of consumer innovators: Community innovators vs. independent innovators S Ogawa, K Pongtanalert Research-Technology Management 56 (3), 41-48, 2013 | 102 | 2013 |
| Visualizing invisible innovation continent: Evidence from global consumer innovation surveys S Ogawa, K Pongtanalert Available at SSRN 1876186, 2011 | 71 | 2011 |
| ユーザーイノベーション: 消費者から始まるものづくりの未来 小川進 (No Title), 2013 | 70 | 2013 |
| 競争的共創論: 革新参加社会の到来 小川進 (No Title), 2006 | 67 | 2006 |
| ディマンド・チェーン経営: 流通業の新ビジネスモデル 小川進 (No Title), 2000 | 38 | 2000 |
| Classifying user-innovators–An approach to utilize user-innovator asset K Pongtanalert, S Ogawa Journal of Engineering and Technology Management 37, 32-39, 2015 | 31 | 2015 |
| ユビキタスネット社会における製品開発: ユーザー起動法と開発成果 小川進， 西川英彦 流通研究 8 (3), 49-64, 2006 | 25 | 2006 |
| Innovating innovation: The case of seven-eleven Japan. H Matsuo, S Ogawa International Commerce Review--ECR Journal 7 (2), 2007 | 22 | 2007 |
| ユーザー起動法とブランド・コミュニティ: 良品計画の事例 小川進 組織科学 39 (3), 27-39, 2006 | 21 | 2006 |
| イノベーションと情報の粘着性――イノベーションにおけるニーズ・プッシュとテクノロジー・プル―― 小川進 組織科学 30 (4), 60-71, 1997 | 21 | 1997 |
| How a user innovation origin affects firms’ subsequent innovation performance: The case of Japan’s fishing tackle industry X Yu, F Kohlbacher, S Ogawa Innovation 22 (2), 160-192, 2020 | 16 | 2020 |
| 同業他社へのノウハウ公開の効果 水野学， 小川進 組織科学 38 (1), 66-78, 2004 | 15 | 2004 |
| The Hypothesis–Testing ordering system: A new competitive weapon of Japanese convenience stores in a new digital era S Ogawa Industrial Relations: A Journal of Economy and Society 41 (4), 579-604, 2002 | 15 | 2002 |
| 流通システムの新しい担い手: ユーザー起動型ビジネスモデル 小川進 組織科学 35 (4), 20-31, 2002 | 15 | 2002 |
Eric von HippelProfessor of Technological InnovationVerified email at mit.edu
