| Marketing management A Kumar, N Meenakshi Vikas Publishing House, 2011 | 149 | 2011 |
| Food delivery apps in India: wherein lies the success strategy? N Meenakshi, A Sinha Strategic Direction 35 (7), 12-15, 2019 | 47 | 2019 |
| Evolution of electronic word of mouth: A systematic literature review using bibliometric analysis of 20 years (2000–2020) R Bhaiswar, N Meenakshi, D Chawla FIIB Business Review 10 (3), 215-231, 2021 | 46 | 2021 |
| Post-COVID reorientation of the Sharing economy in a hyperconnected world N Meenakshi Journal of Strategic Marketing 31 (2), 446-470, 2023 | 30 | 2023 |
| Taboo in consumption: Social structure, gender and sustainable menstrual products N Meenakshi International Journal of Consumer Studies 44 (3), 243-257, 2020 | 29 | 2020 |
| Organizational behaviour: A modern approach K Arun, N Meenakshi Vikas Publishing House, 2009 | 29 | 2009 |
| Drivers of sustainable business model innovations. An upper echelon theory perspective A Dhir, SJ Khan, N Islam, P Ractham, N Meenakshi Technological Forecasting and Social Change 191, 122409, 2023 | 27 | 2023 |
| Marketing management K Arun, N Meenakshi Vikas Publishing House, 2013 | 14 | 2013 |
| Design thinking for improving employee experience: a case of a food tech company A Sinha, B Varkkey, N Meenakshi Development and Learning in Organizations: An International Journal 34 (1), 8-11, 2020 | 10 | 2020 |
| Marketing Management, New Delhi A Kumar, N Meenakshi Vikas Publishing House Pvt Ltd, 2006 | 9 | 2006 |
| How small firms build resilience to ward off crises: a paradox perspective S Chaudhary, A Dhir, N Meenakshi, M Christofi Entrepreneurship & Regional Development 36 (1-2), 182-207, 2024 | 7 | 2024 |
| Marketing management-Comprehensive text, best practices, corporate insights A Kumar, N Meenakshi Noida: Vikas Publishing House Pvt. Ltd, 2006 | 6 | 2006 |
| Marketing Management A Kumar, N Meenakshi FINANCE INDIA 21 (3), 1083, 2007 | 5 | 2007 |
| Travelers’ coping strategies in the backdrop of revenge tourism N Meenakshi, A Dhir, RV Mahto, JL Nicolau, P Kaur Journal of Travel Research, 00472875231193596, 2023 | 4 | 2023 |
| Exploring governance issues between online food delivery platforms and restaurant partners in India N Yadav, N Meenakshi, P Banerjee Digital Policy, Regulation and Governance 24 (3), 292-308, 2022 | 4 | 2022 |
| When do we eat? Food ordering platform strategies N Meenakshi Journal of Business Strategy 44 (3), 136-144, 2022 | 3 | 2022 |
| The influence of eWOM communications on intended online purchases: a literature review using TCCM framework and future research agenda R Bhaiswar, D Chawla, N Meenakshi International Journal of Indian Culture and Business Management 26 (3), 328-361, 2022 | 2 | 2022 |
| Digital technologies and carbon neutrality goals: An in-depth investigation of drivers, barriers, and risk mitigation strategies M Bhatia, N Meenakshi, P Kaur, A Dhir Journal of Cleaner Production 451, 141946, 2024 | | 2024 |
| Is Travel Resurgence in the Post-Global Health Emergency a Form of Revenge Travel? A Multi-phase Qualitative Study N Meenakshi, A Dhir, P Kaur, RV Mahto, JL Nicolau Journal of Travel Research, 00472875241234388, 2024 | | 2024 |
| Swagat Textiles: Carrying the Family Legacy Forward M Nagarajan Harvard Business Publishing, 2018 | | 2018 |
