The effects of location-based-services on consumer purchase intention at point of purchase A Gazley, A Hunt, L McLaren European Journal of Marketing 49 (9/10), 1686-1708, 2015 | 128 | 2015 |
Understanding preferences for motion pictures A Gazley, G Clark, A Sinha Journal of Business Research 64 (8), 854-861, 2011 | 106 | 2011 |
Me, my tourist-self, and I: The symbolic consumption of travel A Gazley, L Watling Journal of Travel & Tourism Marketing 32 (6), 639-655, 2015 | 79 | 2015 |
Mechanisms of service ecosystem emergence: Exploring the case of public sector digital transformation H Simmonds, A Gazley, V Kaartemo, M Renton, V Hooper Journal of Business Research 137, 100-115, 2021 | 37 | 2021 |
Measuring customer based brand equity using hierarchical Bayes methodology A Sinha, A Gazley, NJ Ashill Australasian Marketing Journal (AMJ) 16 (1), 3-19, 2008 | 33 | 2008 |
The perfect little bump: does the media portrayal of pregnant celebrities influence prenatal attachment? J Krisjanous, JE Richard, A Gazley Psychology & Marketing 31 (9), 758-773, 2014 | 28 | 2014 |
Like it or not: differences in advertising likeability and dislikeability within Asia A Gazley, J Krisjanous, KS Fam, R Grohs Asia Pacific Journal of Marketing and Logistics 24 (1), 23-40, 2012 | 22 | 2012 |
Personality trait determinants of frontline employee customer orientation and job performance: a Russian study NJ Ashill, RW Semaan, T Gibbs, A Gazley International Journal of Bank Marketing 38 (5), 1215-1234, 2020 | 21 | 2020 |
Marketing systems: critical realist interventions towards better theorizing H Simmonds, A Gazley Journal of critical realism 17 (2), 140-159, 2018 | 19 | 2018 |
Theorising change and stability in service ecosystems: a morphogenetic approach H Simmonds, A Gazley, K Daellenbach The Service Industries Journal 38 (3-4), 250-263, 2018 | 19 | 2018 |
Children's perceived value: conceptualization, scale development, and validation J Williams, A Gazley, N Ashill Journal of Retailing 97 (2), 301-315, 2021 | 17 | 2021 |
Service ecotones: the complex boundary zones of service (eco) systems H Simmonds, A Gazley Journal of Service Theory and Practice 28 (3), 384-404, 2018 | 17 | 2018 |
When service providers fail: outsourcing help and consumer attitudes A Gazley, H Simmonds Journal of Business Strategy 39 (5), 22-30, 2018 | 13 | 2018 |
Toward a theory of marketing law transgressions A Gazley, A Sinha, M Rod Journal of Business Research 69 (2), 476-483, 2016 | 13 | 2016 |
Media self-congruity among the generational cohorts of Boomers and Gen Y in Malaysia MNS Sharipudin, KS Fam, A Gazley SEARCH Journal of Media and Communication Research 12 (3), 87-102, 2020 | 9 | 2020 |
Impact value and sustainable, well-being centred service systems H Simmonds, A Gazley European Journal of Marketing 55 (2), 593-617, 2021 | 8 | 2021 |
The effect of brand personality and congruity on customer-based brand equity and loyalty of personal computer brands S Hooper, A Gazley, LP Tan, J Krisjanous Academy of Marketing Conference (44th: 2011), 2011 | 8 | 2011 |
Identifying fast bowlers likely to play test cricket based on age-group performances AK Patel, PJ Bracewell, AJ Gazley, BP Bracewell International Journal of Sports Science & Coaching 12 (3), 328-338, 2017 | 7 | 2017 |
The influence of perceived authenticity on attitudes towards the ad L Ross, ML Johnstone, A Gazley | 3 | 2010 |
Special issue on pricing and revenue management models in marketing A Sinha, A Gazley Journal of Revenue and Pricing Management 11, 251-252, 2012 | 1 | 2012 |