The social marketing paradox: challenges and opportunities for the discipline MB Akbar, L Foote, A Lawson, J French, S Deshpande, NR Lee International Review on Public and Nonprofit Marketing, 1-23, 2021 | 30 | 2021 |
What causes social marketing programs to fail? A qualitative study MB Akbar, L Foote, C Soraghan, R Millard, F Spotswood Social Marketing Quarterly 27 (2), 99-116, 2021 | 23 | 2021 |
Social marketing at 50: Towards an epistemological expansion of the discipline to embrace diversity. A viewpoint E Cateriano-Arévalo, S Alrakhayes, L Foote, T Hussain, K Lai, L Nyundo Journal of Social Marketing 12 (3), 315-336, 2022 | 10 | 2022 |
Friends with benefits: Practitioner publishing as a pathway to collaboration in social marketing P Sherring, L Foote Social Marketing Quarterly 29 (3), 309-316, 2023 | 4 | 2023 |
Conceptualizing, embracing, and measuring failure in social marketing practice MB Akbar, L Foote, A Lawson Social Marketing Quarterly 29 (3), 241-256, 2023 | 4 | 2023 |
The diffusion of a discipline: Examining social marketing's institutionalization within environmental contexts L Foote Antioch University, 2022 | 4 | 2022 |
Why can’t we be friends? Bridging the academic/practitioner gap in social marketing L Foote, P Sherring, S Rundle-Thiele Journal of Social Marketing 14 (1), 26-51, 2024 | 2 | 2024 |
Picking up the beat: social marketing academic course offerings and trends as the discipline marks 50 years L Foote, K Kelly, NR Lee, A Abrash Walton Social Marketing Quarterly 29 (3), 274-308, 2023 | 1 | 2023 |
Engaging the front line: The important role of practitioner papers in health marketing and practical guidance to facilitate publication J Parkinson, P Sherring, L Foote, J Davey Health Marketing Quarterly 41 (1), 1-10, 2024 | | 2024 |
Who Submits Koala Sightings? Profiling Residents and Identifying Opportunities to Enhance their Experience. D Fechner, L Foote, S Rundle-Thiele Citizen Science: Theory & Practice 8 (1), 2023 | | 2023 |